Small business is synonymous with reinvention. You can be in this industry ten years, and each day brings a new “thing”: sometimes a challenge, sometimes an innovation. It’s the fire that keeps us growing.
In 2018 we were trusted to tell stories outside of the home, and to help define brands so the public could easily “read” them. Mission: set. The visual, the feeling is easy. But does it work for 10 people, does it work 300?
Chicago may have had some answers, so we went. Neo Con is the national showcase for commercial design. It was an opportunity to dive into product and materials specific to high-function. Because we’re suckers for the city, we thought one day at the Mart, one day for the city. Neither was enough.
Answers we received, more questions we came home with.
Nevertheless, a new path forged.
From point A to point C: crossing little five points
Finds lows seat, crashes
They ask you to wait and you’re gifted a moment of silence
Accepted an invitation to Montauk, the gift was the texture, the surprise was the music and spritz
Static curves to find/lose yourself in
Each of us a different pathway to here
If only design was this compartmentalized
Bottles you can personalize, one for each please
Luke, never a locomotive he couldn’t capture
Stark cement and svelte leather
A skyline that reads “home,” yet reminds you just how much has changed
